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News You Can Use

A weekly round-up of the industry’s top stories and research curated by the ARF.

NYCU: HEARD AT THE OTTxSCIENCE EVENT

Ads are part of the world. Ads are a part of life. Ads are part of storytelling.
Radha Subramanyam, Ph.D. – Chief Research and Analytics Officer, CBS Corporation; President, CBS Vision
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NYCU: Gen Z Myths

A researcher challenges the assumption that people born around the same time are homogeneous groups with very similar values. Could it be that not every Gen Z person looks at social media all day long?

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