NYCU: CTAM’s 2022 Priorities

The Cable Television Administration and Marketing Society (CTAM) has issued a list of their priorities for this year. The list includes — not surprisingly — customer retention and acquisition, but also “content theft.” 
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NYCU: Streaming Faces New Challenges

Accenture says that streaming has made tremendous strides in the past decade, but as the landscape has matured, consumers increasingly find streaming complicated, expensive and hard to use. Even so, the company is optimistic that the solution to the most important issues, a smart aggregator, will be coming.

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