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ARF RESEARCH INITIATIVES

Access the ARF’s wide array of trusted original research, learn what the industry is focused on
and take advantage of our programs and resources.

PROGRAMS & RESOURCES

Become an active participant in the ARF community.

  • Councils

    Member-led, ARF-facilitated peer groups formed around key topics, career goals and purposes.

  • Research Leadership Committee

    Thought leaders helping to shape the 2021 ARF research agenda.

  • RCT21

    Initiative to advance cross-platform ROI analysis through application of randomized control trial measurement.

  • ARF Knowledge Center

    Get personalized research assistance from our team of Research Professionals.

Thought Leadership Opportunities
Submit your work for consideration at ARF events and research initiatives.

SUBMIT