Young Pros Spotlight
What is your role / current company?
Manager, Advanced TV & Attribution Analytics/A+E Networks
When did you join the ARF Young Pros?
If you could give one piece of advice to other Young Pros, what would it be?
Stay current on what’s happening in the industry! I try to devote a little bit
of time each day to reading the trades and seeing what’s new so that I’m up to date on the latest. You never know when something you came across will apply to your day-to-day or help on a future project.
How has being a Young Pro member impacted your career?
The best part of being a Young Pro is getting to meet people from all areas of advertising research and learning more about how our roles fit together in the context of our complex business world. You never know who you’ll meet and how your paths will cross in the future!
Has mentorship played a role in your career journey? Anyone you want to give a shoutout to? Include their name if you’re comfortable sharing!
Mentorship has been such an important part of my own career development and helped to get me to where I am today. It’s been so great to have someone there to offer an outside perspective and encourage me to take risks and chart my own course. Having someone to look up to in this industry makes navigating the rapid changes much more manageable.
What’s your dream job? (If money was no object, what would you do?)
Run a bookstore in a beach town! There’s nothing better than reading a good book by the ocean.
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