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Industry leaders describe the origins and benefits of DASH

“If you’re in the business of understanding how Americans are using technology to entertain and inform themselves, there’s a ton of value that can be derived from this study.”

– Josh Chasin, Chief Measurability Officer, VideoAmp

Measurement experts share their views on DASH methodology and uses

“I would certainly recommend DASH to participants in the measurement ecosystem to understand the future and current state of digital devices.”

– Jessica Hogue, GM Measurement and Analytics, Innovid

Sponsors share their thoughts on all things DASH

Breaking Down Complexity

Accurate Universe Estimation

Access to Quality Data

The Power of Syndication

Why the ARF?

Research Team Expertise


Marketers’ Perspective on Measurement

Shopping Dynamics Revealed

Understanding Americans’ Use of Technology